Pendular, the global leader in automated padel highlights and AI-driven sports content—trusted by Premier Padel—today announced a new strategic collaboration with the United States Padel Association (USPA) to support and accelerate the sport’s expansion across the country.

This agreement marks an important milestone as Pendular continues to strengthen its presence in the U.S., reinforcing its commitment to bringing cutting-edge sports technology to one of the world’s fastest-growing padel markets.

Through the partnership, Pendular will serve as USPA’s official technology provider for automated content creation, helping the federation deliver high-quality, consistent, and scalable video coverage of tournaments, clubs, and player initiatives nationwide.

Powering the next phase of padel’s growth in America

The collaboration will enable USPA to utilize Pendular’s AI platform to automatically generate match highlights, social-ready clips, dynamic graphics, and in-game content—bringing fans closer to the sport while providing players and organizers with a unified storytelling system.

Carlos Ballesteros, CEO & Co-Founder of Pendular, said:

“Padel in the U.S. is entering a decisive stage. As the global leader in automated padel highlights, and with our experience working with Premier Padel, we’re excited to extend our technology to support USPA’s vision. Strengthening our presence in the U.S. is a natural step for us, and together we’ll elevate how the sport is captured, shared, and experienced.”

Scott Colebourne, Executive Director, United States Padel Association, added:

“Our mission is to grow padel at every level: more players, more clubs, more events, and more visibility. Pendular brings world-class technology and a proven track record that will allow us to scale content creation like never before. This partnership is a major step forward for the sport in the U.S.”

A new standard for padel content

The partnership will support:

• Automated match highlights and tournament coverage across the U.S.

• Consistent digital storytelling for clubs, players, and events.

• A centralized content workflow for all USPA-affiliated competitions.

• High-quality production at scale, powered by Pendular’s AI.

By combining USPA’s leadership with Pendular’s technology, the two organizations aim to set a new global benchmark for how padel is documented and distributed.